was it adam curry who coined the phrase 'podcast'? its a bit like the mp3 player market - 'ipod' has simply become the defacto term for all players amongst a generation... podcast seems like a fair enough term to me... and it seems that all the makers of them from the bedroom dj's to the majors are happy to call them such...
...another example would be coca cola / coke - everything of its ilk is generally called 'coke'...
also - there have been over one million subscriptions of podcasts since the launch of itunes 4.9 - thats subscriptions - not the 'get episode' method...
http://www.macnn.com/articles/05/06/...subscriptions/