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Well, Apple's made a lot of bad moves in the past 10-15 years that have kept them out of a lot of schools. In the past few years, I think the biggest problem has been Apple's apparent schizophrenia. They just can't make up their minds what markets they do and don't give a damn about. Right now, their product line suggests that they don't really give a damn about education (or anyone on a tight budget, for that matter).
Apple has a tendency to release great, cheap machines for consumers and educators, and then either kill them off or replace them with something more expensive that doesn't fit the market as well. The cheap, kid-friendly CRT iMacs were replaced by the classy/expensive/breakable G4 iMac, which was then replaced by the luxury G5/Intel iMacs. The eMac (the truest successor to the CRT iMacs) was killed off. The G4 Mac Mini was replaced by the fancier, more expensive Intel Mini, and the iBook got the same treatment with the MacBook. Apple has finally replaced the eMac with their bottom-of-the-line iMac, but the iMac is, again, more expensive (by 25%!) and too fancy for the eMac's market.
I hate to say it, but when it comes to budget markets, Apple has no vision.
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