Eh, I got all giddy and excited when I hit
www.iphone.org and it redirected me to apple.com, but then again -- WHY in the world would Apple register a .org website? Why would their internet phone appliance, supposedly the iphone, be an organization? Apple has the money and the power to get iphone.com.
I think someone registered it and had it point to Apple's DNS servers. Simple as that. Looking on register.com, it looks like some dude named Kenneth registered it, and it looks like he works at Apple.
It IS weird, though. What's this dude Kenneth doing with that site?