Maybe Apple needs to think hard about the "QuickTime Movie Store"

malexgreen · #1 January 7th, 2004, 10:33 AM

Read this article: http://news.com.com/2100-1027_3-5136...?tag=nefd_lede

Here's a quote from the article:

Quote:

A new video format, RealVideo 10--which the company says improves the efficiency of past products by about 30 percent--was also part of Wednesday's release. Using the new format, service providers will be able to stream DVD-quality video on connections averaging about 1 megabit per second, or well within the high end of cable modem subscribers' bandwidth availabilities, the company said.

"We think the legal online distribution of movies is going to be a big business sooner than a lot of people think," said Real's senior vice president of marketing Dan Sheehan. "With today's bandwidth via broadband, that can be a reality."

karavite · #2 January 7th, 2004, 01:47 PM

malexgreen - I think you are right on - this will be the next step and movies have/will have all the same copyright/sharing issues that plague music - they are just bigger files. It would be nice to see history not repeat itself in all the mistakes made with MP3s and you would think Appple would jump on this. Then again, maybe they are too busy right now with picking colors for mini iPods.

symphonix · #3 January 8th, 2004, 02:21 AM

I suspect they are thinking hard about it, but the legal red-tape holding them back makes the iTunes Music Store look like a very easy and straight-forward project.

karavite · #4 January 9th, 2004, 08:44 AM

Quote:

Originally Posted by symphonix

I suspect they are thinking hard about it, but the legal red-tape holding them back makes the iTunes Music Store look like a very easy and straight-forward project.

You are right - I am sure it is really complicated. Still, Apple has the track record of being able to deliver music successfully (marketing, ease of use, great apps...) and I hope that record goes a long way if and when they decide to follow up a similar strategy for movies. There will of course be the cheap imitators, but that is just one more thing that makes being a Mac user fun!

Studio Zero · #5 January 9th, 2004, 09:00 AM

Consider the source. Real lies with every breath they speak about pretty much anything. I wouldn't believe a word they say about the quality of their codec or any of their "marketing research" which I'm sure was conveniently spiked to look favorable to them. Their software is spyware and sucks in general.

karavite · #6 January 14th, 2004, 08:17 PM

FYI, there was a spot on NBC news on this very same topic tonight (1/14), but I had to run out and missed it. The story was a series on how the music business completely screwed up on selling downloadable files, but the movie business is approaching more carefully. The preceeding nights story on music covered iTunes and Apple pretty heavily.

Arden · #7 January 15th, 2004, 01:14 AM

Is it just me, or does the music industry seem like the "first adopter" type while the movie industry sits back, watches what works and what doesn't, and takes action accordingly? Just an interesting sidenote...

Quicksilver · #8 January 15th, 2004, 01:25 AM

I reckon Its already in the works, i believe there must be somthing brewing in cupertino right now its just too apple to resist.