symphonix
Scratch & Sniff Committee
Apple has just released a new pro-app called "Aperture" which is a photo management power-app similar to iPhoto, but clearly aimed at professional photographers... and it looks SWEEEET. Its fast, handles RAW files in a non-destructive way and applies corrections to RAW instantly, also handles EXIF data in new and powerful ways. There won't be a self-respecting professional photographer who won't be tempted by this offering, and I think quite a few amateurs will consider splashing out on it too.
http://www.apple.com/aperture/
http://www.apple.com/aperture/