Go to your home folder and open the Library folder. Hit the letter F on your keyboard, now you should see the Favorites folder. You should be able to make a duplicate and put it on the side bar of your finder window or permanently in your dock or wherever you want to drag it. I put it in the dock so I only need to go down to the dock, click and hold on the folder and then when the subfolders & programs show up, I can navigate deeper or choose what I want to run. I find that more convenient, even though it is almost the same as what Windows users do when they click their START menu.