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Jobs recaps: Final Cut Express, new iApps (iMovie 3, iDVD 3, iPhoto 2), the iLife product suite, Apple's Safari browser, Apple's Keynote presentation app, new Aluminum PowerBooks, AirPort Extreme, and BlueTooth networking. [11:09 ET]
Jobs shows two different TV ads for new Aluminum PowerBooks, including "classic product spot" and one to talk "visually." Crowd reacts strongly to second spot featuring "perspective." [11:07 ET]
Jobs shows marketing video on new Aluminum notebooks. Focuses on new features of notebooks: BlueTooth, large screen, small form factor, AirPort Extreme networking, ambient light sensors, and other features. [11:03 ET]
Apple introduces 12" PowerBook that weighs only 4.6lbs (??). Smallest full-featured notebook in the world. Uses same technology as Aluminum PowerBook. It features a 1074x768 display, 867MHz G4 processor, slot-load combo drive, integrated BlueTooth, 32MB nVidia graphics card, AirPort Extreme ready (costs $99 extra for module), 5 hour battery life, 256MB of memory, 40GB drive, and QuickBooks for Mac. It will be available in 2 weeks for $1,799. Slot-loading SuperDrive costs $200 more ($1,999) and will be available as a BTO option: "This will be the year of the notebook for Apple." [10:58 ET]
Apple introduces AirPort Extreme wireless networking, which offers speeds of 54Mbps. Apple says it has shipped 2 million AirPort devices based on the new wireless standard it pioneered a few years ago. New AirPort Extreme is based on 802.11g technology and is backwards compatible with 802.11b, the standard AirPort networking protocol. New AirPort Extreme BaseStation features 802.11b support, network bridging, support for 50 users, and USB printing via built-in USB port (for sharing a USB printer). The basestation will be available for $199. [10:48 ET]
Apple announces new 17" PowerBook using the same screen as the 17" iMac (with a thinner backlight). It is only 1" thick (slightly thinner than Titanium PowerBook). It features a wide-screen 1440x900 display and a 16:10 aspect ratio. It ships with an industry-first fiber-optic backlight behind keyboard as well as ambient light sensors to control lighting of keyboard and screen backlight. It weighs only 6.8lbs and is made of a hard-anodized aluminum alloy casing. It has a 1GHz G4 processor, 512MB RAM, a slot-loading SuperDrive, an nVidia 64MB GPU (dual-display support), FireWire 800 (an update version of FireWire), 60GB drive, Gigabit Ethernet. Ports: 2 USB ports (one on either side), head phone jack, line-in, FireWire 400, FireWire 800 (with an extra adapter for FireWire 400 connectivity), and built-in BlueTooth and AirPort Extreme networking with the "antennas where they belong" in the screen. The 17" PowerBook has a range equal to the iBook, dubbed as the "gold standard" in networking connectivity. It uses a Lithium Prismatic battery technology for 4.5 hours of battery life. It will be available in February for $3,299. Bundled with QuickBooks 5 for Mac OS X. [10:52 ET]
Jobs touts Titanium PowerBook and introduction over 2 years ago: "Almost every review still calls it the No. 1 notebook in history. We believe that someday notebooks will be more than 50% of all computers that are shipped." In 2001, Apple's notebok increased to 35%, decreased to 32% in 2002, and expects to be 35% this year. [10:36 ET]
Apple introduces Keynote presentation application built for "when your presentation really counts. It was built for Me." Keynote is for building presentations, including every keynote in 2002. Jobs has been using each version since it was built. It features full anti-aliasing, tables/chart functions, alignment guides, alpha channel and transparency support, and support for most major file formats. It also includes an image library of more than 100 images and spreadsheet functions as well as themes that modify backgrounds,, textures, images, and text styles: "We want to make it look like you have an entire graphics department working for you." It also includes Pro transitions: cross-fade, push, pivot, drop, twirl, flip, etc. Keynote imports/exports PowerPoint, PDF, and QuickTime. It features an open file format--all XML-based. Keynote will be available starting today for $99. Jobs offers free copy of Keynote to each Keynote attendee. [10:35 ET]
Apple introduces new Safari browser, the first completely new browser for Mac OS X. Designed for speed and new features. Benchmarks showed against all other browsers (IE, Navigator, and Chimera). Safari beats Internet Explorer in page loading (HTML tests) by 3x and all other signficantly, as measured by iBench benchmark utility. It also outperforms IE by 2x in JavaScript functions and launches 40% faster than IE. Other "new" features include a built-in Google search engine ("still have alot of innovating to do in browsers"), a new "Snap back" function, a new bookmark paradigm, and other easy-to-use features. Jobs demontrates built-in bug-reporting functions to report problems with Websites. Safari is based on standards (HTML-4, etc.). About half the code in Safari is open-source based on KHTML, which Apple started with over a year ago, but made improvements on--sometimes by orders of magnitude. Apple will be posting all the improvements made to the source-code/rendering engine on the Web. A beta version for Jaguar will be available as free download starting today. [10:18 ET]
Apple lowers the price of blank DVD-R media to $3 (5-pk for $14.99). The Digital Hub was announced two-years ago and all four applications have been delivered in a single 'iLife' suite. All the iApps will be available in a boxed version for $49. iTunes, iMovie, iPhoto will be free downloads, but iDVD is "just too big." [10:04 ET]
Apple introduces iDVD 3, which features integration with iTunes, iMovie, and iPhoto. It also has 24 new themes, including "Theater" and "Projector" (automatic aging of film and sound track). [9:57 ET]
Apple introduces iMovie 3, which offers "Chapters" (with full iDVD integration), easy access to iTunes playlists, a new user interface (window-based), a redone timeline, new sound effects from Skywalker Sound, "Ken Burns effect" for adding/integrating still photos, precise audio editing, and new transitions/effects. Jobs demos "panning" on a still photo by picking starting/ending points and duration. He also demos iDVD 3 (not yet announced) integration, including automatic recognition of "Chapters" for "Theme collection menu." [9:53 ET]
Apple introduces iPhoto 2, which is completely integrated with iTunes (one-click searching, playlist browsing), offers single-click photo enhancement, a new retouch brush, and the ability to archive. It is integrated with iDVD for seamless photo transfer (for safety and sharing). Single-click enhancement brings "new life" to photos, including addressing problem of white-balance in consumer digital cameras. The new retouch brush can instantly (and easily) correct markings in photos by preserving color/texture under brush. [9:45 ET]
Apple is only company to make all four digital lifestyle applications, delivering on its "Digital Hub" strategy. "We will do what Microsoft did with Office." iTunes 3 had some hidden options, which Apple couldn't talk about when it was released last year. Jobs talks about integration of iPhoto, iMovie, iTunes, and iDVD. [9:38 ET]
All new Macs will only boot into Mac OS X ("We will be putting our eggs in a single basket with Mac OS X...It takes a lot of engineering effort to boot both."). Users will still be able to use Mac OS 8/9 apps in Classic. [9:37 ET]
Apple introduces Final Cut Express for $299. There are 5,000 applications for Mac OS X. [9:34 ET]
Jobs says Final Cut Pro has become the most popular pro video editing application as measured by units sold. Apple introduces new Final Cut Express for consumers. Phil Schiller invited to demo new Apple application. It shares the same file format as Final Cut Pro, but lacks a few of the "high-end" features. [9:30 ET]
Jobs recaps "big" Mac OS X apps: praises Microsoft (for MS Office), Intuit's QuickBooks ("most requested app for Mac OS X"), Nascar (first force-feedback racing game for Mac OS X), Connectix VPC 6, Macromedia's Director, and Digidesign's Pro Tools. Digidesign invited to demo Pro Tools for Mac OS X, due at the end of the month. Upgrades start at $75, while full pricing starts at $500. [9:26 ET]
Microsoft extended Office Party promo through April 7th, offering it for $200 with the purchase of any Mac. [9:25 ET]
Apple worked with Snowboard leader Burton to sell a special iPod-enabled Jacket with iPod pocket, routing for headphones and playback/volume controls on the sleeve. It will be available in very limited quanities from the Apple Store during this ski season. It is $500. [9:23 ET]
Apple has shipped over 400,000 iPods ("one every minute"). It has become the No. 1 MP3 player in the US and Japan, where it has a 42% marketshare. [9:23 ET]
.Mac has over 250,000 subscribers. Jobs praises features and Apple's investment in the service, noting that there was a bit of "noise" when it was introduced. [9:20 ET]
1.1 milllion copies of iCal downloaded since it was released last summer. iCal 1.02 fixes some bugs, dramatically improves performance [released last Sunday] [9:18 ET]
Apple has 51 stores open. Over 50% of sales are to Windows users. 1.4 million people visited the Apple Store in December (about 20 Macworld Expos). [9:15 ET]
In the last 4 months, over 290,000 copies of Mac OS X have been sent to teachers as part of X for Teachers. Program has been extended through the end of this quarter. [9:17 ET]
Apple has 51 stores open. Over 50% of sales are to Windows users. 1.4 million people visited the Apple Stores in December (about 20x the attendance of Macworld Expos). [9:15 ET]
Jobs says that 7.8 milliion users have visited the Switch site with about 68% visiting from a Windows machine--a little over 5 million Windows users. [9:13 ET]
Jobs takes the stage saying "We have 2 Macworlds worth of stuff...This will be the largest MPEG-4 stream ever with over 50,000 users in over 130 countries." [9:11 ET]
Jobs shows two different TV ads for new Aluminum PowerBooks, including "classic product spot" and one to talk "visually." Crowd reacts strongly to second spot featuring "perspective." [11:07 ET]
Jobs shows marketing video on new Aluminum notebooks. Focuses on new features of notebooks: BlueTooth, large screen, small form factor, AirPort Extreme networking, ambient light sensors, and other features. [11:03 ET]
Apple introduces 12" PowerBook that weighs only 4.6lbs (??). Smallest full-featured notebook in the world. Uses same technology as Aluminum PowerBook. It features a 1074x768 display, 867MHz G4 processor, slot-load combo drive, integrated BlueTooth, 32MB nVidia graphics card, AirPort Extreme ready (costs $99 extra for module), 5 hour battery life, 256MB of memory, 40GB drive, and QuickBooks for Mac. It will be available in 2 weeks for $1,799. Slot-loading SuperDrive costs $200 more ($1,999) and will be available as a BTO option: "This will be the year of the notebook for Apple." [10:58 ET]
Apple introduces AirPort Extreme wireless networking, which offers speeds of 54Mbps. Apple says it has shipped 2 million AirPort devices based on the new wireless standard it pioneered a few years ago. New AirPort Extreme is based on 802.11g technology and is backwards compatible with 802.11b, the standard AirPort networking protocol. New AirPort Extreme BaseStation features 802.11b support, network bridging, support for 50 users, and USB printing via built-in USB port (for sharing a USB printer). The basestation will be available for $199. [10:48 ET]
Apple announces new 17" PowerBook using the same screen as the 17" iMac (with a thinner backlight). It is only 1" thick (slightly thinner than Titanium PowerBook). It features a wide-screen 1440x900 display and a 16:10 aspect ratio. It ships with an industry-first fiber-optic backlight behind keyboard as well as ambient light sensors to control lighting of keyboard and screen backlight. It weighs only 6.8lbs and is made of a hard-anodized aluminum alloy casing. It has a 1GHz G4 processor, 512MB RAM, a slot-loading SuperDrive, an nVidia 64MB GPU (dual-display support), FireWire 800 (an update version of FireWire), 60GB drive, Gigabit Ethernet. Ports: 2 USB ports (one on either side), head phone jack, line-in, FireWire 400, FireWire 800 (with an extra adapter for FireWire 400 connectivity), and built-in BlueTooth and AirPort Extreme networking with the "antennas where they belong" in the screen. The 17" PowerBook has a range equal to the iBook, dubbed as the "gold standard" in networking connectivity. It uses a Lithium Prismatic battery technology for 4.5 hours of battery life. It will be available in February for $3,299. Bundled with QuickBooks 5 for Mac OS X. [10:52 ET]
Jobs touts Titanium PowerBook and introduction over 2 years ago: "Almost every review still calls it the No. 1 notebook in history. We believe that someday notebooks will be more than 50% of all computers that are shipped." In 2001, Apple's notebok increased to 35%, decreased to 32% in 2002, and expects to be 35% this year. [10:36 ET]
Apple introduces Keynote presentation application built for "when your presentation really counts. It was built for Me." Keynote is for building presentations, including every keynote in 2002. Jobs has been using each version since it was built. It features full anti-aliasing, tables/chart functions, alignment guides, alpha channel and transparency support, and support for most major file formats. It also includes an image library of more than 100 images and spreadsheet functions as well as themes that modify backgrounds,, textures, images, and text styles: "We want to make it look like you have an entire graphics department working for you." It also includes Pro transitions: cross-fade, push, pivot, drop, twirl, flip, etc. Keynote imports/exports PowerPoint, PDF, and QuickTime. It features an open file format--all XML-based. Keynote will be available starting today for $99. Jobs offers free copy of Keynote to each Keynote attendee. [10:35 ET]
Apple introduces new Safari browser, the first completely new browser for Mac OS X. Designed for speed and new features. Benchmarks showed against all other browsers (IE, Navigator, and Chimera). Safari beats Internet Explorer in page loading (HTML tests) by 3x and all other signficantly, as measured by iBench benchmark utility. It also outperforms IE by 2x in JavaScript functions and launches 40% faster than IE. Other "new" features include a built-in Google search engine ("still have alot of innovating to do in browsers"), a new "Snap back" function, a new bookmark paradigm, and other easy-to-use features. Jobs demontrates built-in bug-reporting functions to report problems with Websites. Safari is based on standards (HTML-4, etc.). About half the code in Safari is open-source based on KHTML, which Apple started with over a year ago, but made improvements on--sometimes by orders of magnitude. Apple will be posting all the improvements made to the source-code/rendering engine on the Web. A beta version for Jaguar will be available as free download starting today. [10:18 ET]
Apple lowers the price of blank DVD-R media to $3 (5-pk for $14.99). The Digital Hub was announced two-years ago and all four applications have been delivered in a single 'iLife' suite. All the iApps will be available in a boxed version for $49. iTunes, iMovie, iPhoto will be free downloads, but iDVD is "just too big." [10:04 ET]
Apple introduces iDVD 3, which features integration with iTunes, iMovie, and iPhoto. It also has 24 new themes, including "Theater" and "Projector" (automatic aging of film and sound track). [9:57 ET]
Apple introduces iMovie 3, which offers "Chapters" (with full iDVD integration), easy access to iTunes playlists, a new user interface (window-based), a redone timeline, new sound effects from Skywalker Sound, "Ken Burns effect" for adding/integrating still photos, precise audio editing, and new transitions/effects. Jobs demos "panning" on a still photo by picking starting/ending points and duration. He also demos iDVD 3 (not yet announced) integration, including automatic recognition of "Chapters" for "Theme collection menu." [9:53 ET]
Apple introduces iPhoto 2, which is completely integrated with iTunes (one-click searching, playlist browsing), offers single-click photo enhancement, a new retouch brush, and the ability to archive. It is integrated with iDVD for seamless photo transfer (for safety and sharing). Single-click enhancement brings "new life" to photos, including addressing problem of white-balance in consumer digital cameras. The new retouch brush can instantly (and easily) correct markings in photos by preserving color/texture under brush. [9:45 ET]
Apple is only company to make all four digital lifestyle applications, delivering on its "Digital Hub" strategy. "We will do what Microsoft did with Office." iTunes 3 had some hidden options, which Apple couldn't talk about when it was released last year. Jobs talks about integration of iPhoto, iMovie, iTunes, and iDVD. [9:38 ET]
All new Macs will only boot into Mac OS X ("We will be putting our eggs in a single basket with Mac OS X...It takes a lot of engineering effort to boot both."). Users will still be able to use Mac OS 8/9 apps in Classic. [9:37 ET]
Apple introduces Final Cut Express for $299. There are 5,000 applications for Mac OS X. [9:34 ET]
Jobs says Final Cut Pro has become the most popular pro video editing application as measured by units sold. Apple introduces new Final Cut Express for consumers. Phil Schiller invited to demo new Apple application. It shares the same file format as Final Cut Pro, but lacks a few of the "high-end" features. [9:30 ET]
Jobs recaps "big" Mac OS X apps: praises Microsoft (for MS Office), Intuit's QuickBooks ("most requested app for Mac OS X"), Nascar (first force-feedback racing game for Mac OS X), Connectix VPC 6, Macromedia's Director, and Digidesign's Pro Tools. Digidesign invited to demo Pro Tools for Mac OS X, due at the end of the month. Upgrades start at $75, while full pricing starts at $500. [9:26 ET]
Microsoft extended Office Party promo through April 7th, offering it for $200 with the purchase of any Mac. [9:25 ET]
Apple worked with Snowboard leader Burton to sell a special iPod-enabled Jacket with iPod pocket, routing for headphones and playback/volume controls on the sleeve. It will be available in very limited quanities from the Apple Store during this ski season. It is $500. [9:23 ET]
Apple has shipped over 400,000 iPods ("one every minute"). It has become the No. 1 MP3 player in the US and Japan, where it has a 42% marketshare. [9:23 ET]
.Mac has over 250,000 subscribers. Jobs praises features and Apple's investment in the service, noting that there was a bit of "noise" when it was introduced. [9:20 ET]
1.1 milllion copies of iCal downloaded since it was released last summer. iCal 1.02 fixes some bugs, dramatically improves performance [released last Sunday] [9:18 ET]
Apple has 51 stores open. Over 50% of sales are to Windows users. 1.4 million people visited the Apple Store in December (about 20 Macworld Expos). [9:15 ET]
In the last 4 months, over 290,000 copies of Mac OS X have been sent to teachers as part of X for Teachers. Program has been extended through the end of this quarter. [9:17 ET]
Apple has 51 stores open. Over 50% of sales are to Windows users. 1.4 million people visited the Apple Stores in December (about 20x the attendance of Macworld Expos). [9:15 ET]
Jobs says that 7.8 milliion users have visited the Switch site with about 68% visiting from a Windows machine--a little over 5 million Windows users. [9:13 ET]
Jobs takes the stage saying "We have 2 Macworlds worth of stuff...This will be the largest MPEG-4 stream ever with over 50,000 users in over 130 countries." [9:11 ET]