Well, that sure is an odd way of doing it... I don't know why you think that looks ordinary, have you ever seen it done before? (And I mean in the OS folders, etc.)
I thought, when Adam said the name would be colored, the actual text would change color. Now, that would be cool. This way just, well, it just kinda messes up the whole white background thing a bit... and, um... yeah, I don't like that too much. Well, whatever, it'll probably grow on me like the G5's design has.