I live in Des Moines, IA and we had iTunes Pepsi since the end of Jan. It might be due to the fact that we have a major Pepsi bottling disrto here in town. I had good luck with the first 7 I bought winning 6 out of 7 but I've bought about 3 since then and all been losers. The stores around here will yell at you if they see you looking through the bottle to see if it is a winner but sometimes you can sneak a peek and not get caught. I don't see what the big deal is, I'm still going to buy a Pepsi even if I can't find a winner. I mean really, I'm not just going to buy it for the song, I'm going to buy it because I'm thirsty and I want a Pepsi.